E-Commerce IT Audit & Speed Fix
"Bloated 6MB homepage payload, unauthenticated emails going to widespread spam."
"Sub-second page loads, verified domain sender signature, clean checkout flow."
E-Commerce IT Audit & Speed Fix
The Challenge
Artisan Goods Co. was spending heavily on ads but seeing a high drop-off at checkout. Additionally, customers were complaining about not receiving order confirmations.
The Solution
We identified two critical bottlenecks:
- Script Bloat: 45+ unmanaged tracking scripts were stalling the checkout thread.
- Email Authentication: Their domain had no DMARC policy, causing Gmail to flag receipt emails.
The Result
We implemented aggressive script loading strategies and locked down their email sending domain. Checkout speed improved by 2.5x, and open rates for transactional emails tripled overnight.
"We didn't realize how much the technical debt was costing us until Interprogram fixed it in a weekend."
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Scope Delivered
- › DNS & DNSSEC Configuration
- › Third-party Script Audit
- › Image Optimization Pipeline
- › Transactional Email Rewrite
Stack + Tools
Results Snapshot
- Checkout speed 2.5x faster
- Email open rate 12% to 38%
- Cart abandonment reduced
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